AAEP Annual Convention Las Vegas 2009
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How to Develop New Profit Centers

Author(s):
Pownall M.
In: AAEP Annual Convention - Las Vegas, 2009 by American Association of Equine Practitioners
Updated:
DEC 09, 2009
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1. Introduction
Development of new profit centers can greatly enhance the income and profitability of a veterinary practice. In a difficult economic environment, it can help offset diminishing income in an established profit center. They can also be established for professional curiosity and satisfaction or to maintain or gain a competitive advantage. Like it or not, clients compare their veterinarian to others in the same area. A profit center can be as large as a separate business unit or a department. It can be as small as a diagnostic or therapeutic modality.

The challenge of a profit center is to recognize and contain costs associated with the new venture. It takes money to make money! There are several steps to follow that will help ensure that the new profit center meets and exceeds its expectations. [...]

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How to reference this publication (Harvard system)?

Pownall, M. (2009) “How to Develop New Profit Centers”, AAEP Annual Convention - Las Vegas, 2009. Available at: https://www.ivis.org/library/aaep/aaep-annual-convention-las-vegas-2009/how-to-develop-new-profit-centers (Accessed: 28 November 2023).

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The AAEP represents nearly 9,300 veterinarians and veterinary students in 61 countries who cover a broad range of equine disciplines, breeds and associations. The AAEP is primary resource for education, professional development and ethical standards for its members. The AAEP and its members are recognized as the voice and authority for the health and welfare of the horse. The AAEP conducts regular strategic planning every three to four years in order to establish priorities and set direction for the association over the current planning horizon.  The AAEP is a respected source of information for influencing public policy.  

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